To summarize, doing great product photography on a budget is possible. Whether it’s for an online store or business social media account, all you need is some gear and a bit of practice. While the results might not be the same as the ones from a professional product photographer, these tips will definitely improve the quality of your photos. As a blogger, photos are an important part of the job. I have slowly been upgrading my equipment and recently started getting a lot of questions about the changes. Today, I am going to walk you all through my at home photography studio that I put together over the last year on a budget. Product Photography On a Budget English 39m Video: 720p Hi, I am firoz and this is my class. I love making images using the most cheap and basic things that I can get my hands on. Here are the steps to create great product photography on a budget: Step 1: Prepare the studio. Nope, we are not talking about a real studio. You can turn your kitchen into a studio. What you need to prepare is the product, and make sure that the entire place is clean, and that your background is white. Once upon a time, I had an Etsy shop. One reason I started getting serious about photography was so I could create better product photography for my Etsy store. I learned a few tricks along the way for taking great product shots on a budget. These have come in handy for selling my gear or used items on eBay as well.
In the online e-commerce business, the products are not all that matters. You also need to think about the images you use to tell customers about the products. Many customers get their first impressions from photos and then continue to research the product further if the photos look attractive. Therefore, if you want to increase your sales and improve your profits, you need to pay attention to your photos.
But can you take high-quality photos without spending a fortune? You can take good and professional looking product photos on a tight budget as well. You just need to consider these few tips and tricks.
Use the right equipment
In terms of taking good photos, you really need to consider what sort of equipment you are using. The unfortunate truth about photography is that even if you are good at angles, lighting and creativity, you can’t take high-quality photos if the gear is not good enough. A smartphone with a close to 8-pixel camera will take great photos and it should be sufficient for your needs.
The good news is that you don’t need to spend thousands on taking a good photo. Indeed, most new smartphones have cameras that take superb photos if you use the right apps and take care of the other factors, such as lighting. Free apps like VSCOCam are a good solid option for the newest Android and iOS phones.
In addition, you can even buy a DLSR camera on a tight budget. You just need to make use of voucher codes and special saving season – such as Black Friday. In terms of offers, OZCodes currently has a number of saving deals with camera retailers. These can help you find a good quality camera, but without paying the full price.
Learn about lighting
The second most important thing is lighting. It’s also essential to consider the kind of product you are photographing when selecting the lights. For example, you need to use different types of lighting when you are photographing something see-through such as glass than if you are taking photos of solid objects, such as wood.
It’s a good idea to invest in a light tent, which is suitable for smaller objects. These don’t often cost more than a few hundred or less. But you can also consider going down the DIY route. For this, you’ll need a solid white background or a plastic storage container in white. Of course, you can also go with a different colour background such as black.
You should then purchase a few light clamps that you can attach to the background or box. The light bulbs should always be identical and be around 5000K bulbs.
Write down your settings
Mac os mojave dmg google drive. Once you find a good setup and settings for your photos, make sure to write them down.
You might not be able to keep the background and lighting in the same position or you might use the camera for other photos in between product shots and it can be time-consuming to get everything working properly again. Therefore, having the details written down can be extremely helpful.
Find a good editing software
Of course, you can always make your photos better with editing software. You can use post processing for cleaning and enhancing your photographs. If there are small mistakes or problems with shadows, you can often correct these with editing.
Shoot your photos as RAW files because it will make editing easier. Software such as Adobe Lighting might be worth investing in but you have free options available as well if it seems too expensive. Picassa and Irfanview are solid alternatives for Adobe’s software. If you don’t want to use RAW technique, you can use free photo editing such as Pixlr Editor for editing your photos online.
The most important thing with editing is to make sure the product has its colours in full view. So, sharpen the colours and reduce the amount of weird lighting shadows. You might also want to consider creating a blurry background, especially if the background is not a solid block of a single colour.
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Remember that practice makes perfect
Perhaps the most important thing with photography is to know that practice makes perfect. It’s important to take enough test photos with different light settings, using different backgrounds. You also want to play with angles instead of just photographing the product from the front or above. Play with the angles and you might find something that works a lot better.
Remember to also take your time with the photos. You might want to take a day off just to practice photography, read some online tips and just snap as many photos as you can. You’ll soon notice the improvement in your photos and you’ll learn to use the settings and angles to your advantage.
With the above tips, you can take stunning product photos without spending a fortune. You’ll be able to make your e-commerce site a lot more attractive and lure in customers to buy your great products. With a good picture, you can tell a thousand words!
Product images don’t only testify the quality of products, but they also serve as a window into your e-commerce platform creating two essential things:
- Trust, and
- Transparency.
Images help in shaping the first impression, creating some sort of a tipping point as to whether your visitors should continue to browse your store, making a purchase or not. Therefore, the importance of quality product photography can never be ignored, especially if you own an e-commercial store on the World Wide Web.
Here, in this post, we will show you how to take product images that can:
- Convert,
- Engage, and
- Boost the lifetime value of your consumers.
So let’s begin.
Product Photography: A Brief Overview
Product photography is the use of specific techniques to showcase products in an attractive way in order to entice potential buyers to take the leap of faith.
It’s an essential part of both offline and online marketing for successful brochures, catalogs, billboards, magazine ads, specifically when selling products directly to the consumer.
Shooting Equipment
For beginner product photographers, the set-up may seem a bit overwhelming, but with practice, every step will become more natural over time.
The key is to find a process suiting your needs, optimizing it, and creating a series of guidelines to ensure consistency in your images.
You will primarily need only three things for the set-up:
- A shooting table
You can even create this with a table or a chair in your office or home.
- A light tent
Will excel for mac. It’s a box shaped object with translucent walls designed primarily to help in the even distribution of light around the object of photography.
- A tripod
You may hire one from the nearest studio in your locality to aid in your photo shoot.
Product Photography Tips
- Shoot in the right light
Natural light works the best for any type of photoshoot, and should, therefore, be used whenever possible.
Typically, early evening photographs usually come with the best results. What matters isn’t only the quantity of light, but also the uniformity of its distribution.
- Soft Shadow Versus Hard Shadow: Know The Difference
Hard shadows are typically created when the size of the light source is smaller in comparison to the size of the object.
Product Photography On A Budget
On the other hand, soft shadows are created when the size of the light source is larger than that of the subject.
For product photography, you should aim for soft shadows. You may also use a flash diffuser to avoid harsh shadows if you want.
- White works, Also Known As The Infinity Curve
A clean and white background often works the best, since it helps the audience focus on the object in itself.
This allows product photographers to shoot against a white background revealing no horizon in the back, thus, giving a clean and pleasant view.
To create a white background (AKA the infinity curve), get a piece of white paper and bend it to create the impression of a curve. Your product will then be at the center of your photograph, and possibly the only item capturing the viewer’s attention.
- Keep your camera steady
As you take photographs, you’ve got to realize that even the slightest movement or vibration can result in the dreaded blur.
And then the closer you get to the object, the more pronounced the blur becomes. A tripod will help in providing you with more stability. You may also use your camera’s in-built timer to maximize accuracy and minimize shake.
- Be As Natural As Possible
Always take product photographs next to an item that people can relate to.
For example, if you’re capturing the photograph of a watch, put it on someone’s wrist. If you’re shooting a coffee table, place a book on the table with a fruit bowl next to it. Potential buyers will thus be able to relate to the item directly, thereby increasing the chances of your conversion.
So that sums up this post for now. Hope you had a great read.
Contributed by: https://www.learnpick.in/
Product Photography On A Budget Project
TristanTaylor is author at LeraBlog. The author's views are entirely their own and may not reflect the views and opinions of LeraBlog staff.